Tag Heuer Formula 1 Chronograph, Zenith Chronomaster Sport Rainbow, and Hublot Meca-10
Cover Tag Heuer Formula 1 Chronograph, Zenith Chronomaster Sport Rainbow, and Hublot Meca-10
Tag Heuer Formula 1 Chronograph, Zenith Chronomaster Sport Rainbow, and Hublot Meca-10

From Tag Heuer to Tiffany & Co., here’s a round-up of the watches unveiled at LVMH Watch Week 2025

The sixth edition of LVMH Watch Week, scheduled for January 21 to 24, 2025, in Los Angeles, was cancelled due to the devastating wildfires in the region. The event was eventually moved to New York and Paris. Despite the setback, it promised a noteworthy lineup featuring regulars such as Tag Heuer, Hublot, Zenith, and Bvlgari, alongside the exciting debuts of Louis Vuitton, Tiffany & Co., and the esteemed clockmaker L’Epée 1839. Daniel Roth and Gérald Genta, which joined the event last year, also unveiled new novelties. Here's what stood out for us.

Read more: A guide to the best watch matches for your zodiac sign

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The top executives at LVMH Watches led by Frédéric Arnault (seated, far left)
Above The top executives at LVMH Watches led by CEO Frédéric Arnault (seated, far left)
The top executives at LVMH Watches led by Frédéric Arnault (seated, far left)

Tag Heuer gears up for Formula 1

Twenty-twenty-five is going to be a big year for Tag Heuer. In March, the brand returns as the official timekeeper of Formula 1, following a 10-year deal its parent company LVMH signed with the racing series as its Global Partner. Tag Heuer also welcomes a dynamic new CEO, Antoine Pin, who started his watch career at Tag Heuer almost 30 years ago.

Ahead of the F1 season, Tag Heuer flexes its muscles and shows why it is perfect for the job with the Formula 1 collection comprising five chronographs, including a new special edition for Oracle Red Bull Racing.

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Photo 1 of 4 Tag Heuer Formula 1 Chronograph in red with matching rubber strap
Photo 2 of 4 Tag Heuer Formula 1 Chronograph in red with black rubber strap
Photo 3 of 4 Tag Heuer Formula 1 Chronograph in lime green with bi-coloured strap
Photo 4 of 4 Tag Heuer Formula 1 Chronograph in blue with bi-coloured strap
Tag Heuer Formula 1 Chronograph in red with matching rubber strap
Tag Heuer Formula 1 Chronograph in red with black rubber strap
Tag Heuer Formula 1 Chronograph in lime green with bi-coloured strap
Tag Heuer Formula 1 Chronograph in blue with bi-coloured strap

A nod to the brand’s racing heritage marked by innovations in timekeeping precision and robust materials, the Tag Heuer Formula 1Chronograph is crafted in titanium with a case design that reflects the aerodynamic lines of F1 cars. The aluminium bezel, for instance, features micro-perforations resembling brake discs, while the indexes recall the sleek fronts of F1 cars.

There are four vibrant references: red with a black rubber strap, red with a matching red strap, blue with a black-and-blue strap, and lime green with a bi-coloured strap.

See also: A deep dive into the Tag Heuer Monaco Split-Seconds Chronograph

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Tag Heuer Formula 1 Chronograph x Oracle Red Bull Racing
Above Tag Heuer Formula 1 Chronograph x Oracle Red Bull Racing
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The engraved caseback of Tag Heuer Formula 1 Chronograph x Oracle Red Bull Racing
Above The engraved caseback of Tag Heuer Formula 1 Chronograph x Oracle Red Bull Racing
Tag Heuer Formula 1 Chronograph x Oracle Red Bull Racing
The engraved caseback of Tag Heuer Formula 1 Chronograph x Oracle Red Bull Racing

The Tag Heuer Formula 1 Chronograph x Oracle Red Bull Racing comes with a 44mm grade 2 titanium case, a tachymeter bezel with forged carbon inserts, and a blue opaline dial adorned with a checkered race flag pattern, which also is engraved on the caseback.

Sporty red accents and a yellow seconds hand elevate its performance aesthetic. The blue-and-red strap mirrors the racing livery of Oracle Red Bull Racing, a partner of Tag Heuer since 2016.

Read more: George Russell talks watches, Formula 1, and the Singapore Grand Prix 2024

Hublot marks the Year of the Snake 

The Spirit of Big Bang Year of the Snake features an open dial adorned with a golden snake slithering across, forming the frames for the chronograph counters. Available in a black ceramic case, it comes with a ceramic bezel engraved with the snakeskin pattern, which extends to the black rubber strap. It is powered by automatic skeleton chronograph HUB4700, a modern descendant of the iconic El Primero.

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Hublot Spirit of Big Bang Year of the Snake
Above Hublot Spirit of Big Bang Year of the Snake
Hublot Spirit of Big Bang Year of the Snake

Hublot revisits and refines a groundbreaking watch

When it first debuted in 2016, Hublot’s Meca-10 made waves with its innovative skeleton movement, anchored by a ring-shaped baseplate and just three linear bridges. 

Now, the manual-winding movement is housed in a more compact 42mm case, down from the previous 45mm, but retains its impressive 10-day power reserve, thanks to two barrels. The power reserve is indicated on the dial side via a digital indicator, operated by a crémaillère rack system.

This remarkable timepiece is available in King Gold, Titanium, and Frosted Carbon.

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Above Hublot Meca-10 in King Gold

Zenith masters the art of sports elegance

Are precious stones the perfect match for a high-precision sports watch? Zenith makes a strong case with the new Chronomaster Sport Rainbow, crafted in white gold and featuring a bezel set with 10 baguette diamonds and 40 baguette sapphires in an array of colours. The hour markers are also sapphires.

Beneath this pretty façade is the robust El Primero 3600 automatic movement that boasts a frequency of 5Hz, allowing the chronograph seconds hand to complete one full revolution in 10 seconds. 

The watch is finished with a three-link white gold bracelet with double folding clasp.

See also: Interview with new Zenith CEO Benoit de Clerck

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Zenith Chronomaster Sport Rainbow
Above Zenith Chronomaster Sport Rainbow
Zenith Chronomaster Sport Rainbow

A resolutely modern urban watch, the Zenith Defy Skyline Chronograph now comes in a skeletonised version for extra edginess. The dial is hollowed out with geometric cutouts in a nod to the brand’s “double Z” logo from the 1960s. The contrasting grey azuré subdials are also openworked. 

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Zenith Defy Skyline Chronograph Skeleton
Above Zenith Defy Skyline Chronograph Skeleton
Zenith Defy Skyline Chronograph Skeleton

Louis Vuitton takes another spin with the Tambour

The maison’s best-known complication, the Spin Time jumping hour cubes, gets a well-deserved refresher with the Tambour Taiko Spin Time, an entirely new collection comprising six limited-edition models. It ranges from a time-only model to a flying tourbillon.

We will dive into the Spin Time in greater detail next time, but for now, let’s focus on its most basic—but no less appealing—model, the Tambour Taiko Spin Time in 39.5mm white gold. The drum-shaped case borrows design cues from the relaunched Tambour in 2023, but refined and reworked for elegance and ergonomics. It is powered by the self-winding LFT ST13.01 calibre developed from scratch at La Fabrique du Temps Louis Vuitton. 

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Louis Vuitton Tambour Taiko Spin Time
Above Louis Vuitton Tambour Taiko Spin Time
Louis Vuitton Tambour Taiko Spin Time

Daniel Roth embraces its roots

The new Souscription Extra Plat marks only Daniel Roth’s second model since its resurrection by La Fabrique du Temps Louis Vuitton in 2023. A replica of the Extra Plat created by Roth himself in 1990, the two-hand timepiece bears all the hallmarks of an exquisite luxury watch, complete with an 18-karat gold case and dial. The dial is adorned with hand-decorated Clou de Paris guilloche. While the dimensions of the watch is similar to the original, it is slimmer, thanks to the ultra-thin manual-winding DR002 movement that takes the same double ellipse shape as the case. 

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Daniel Roth Souscription Extra Plat
Above Daniel Roth Souscription Extra Plat
Daniel Roth Souscription Extra Plat

Gérald Genta gets fired up

The offbeat design of the Oursin is enriched with fire opal gems from the depths of volcanoes in Mexico. The bright orange hue of the fire opals imbued the round case with a flamboyance that perfectly reflects Mr Genta’s unique sense of beauty. The sea urchin inspired the spiny, globular exterior. The yellow-gold 3N case measures 36mm in diameter and is adorned with 137 fire opals individually screwed on with a yellow gold 3N pin.

Read more: Evelyne Genta on Gérald Genta’s lasting legacy in watchmaking

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Gérald Genta Gentissima Oursin Fire Opal
Above Gérald Genta Gentissima Oursin Fire Opal
Gérald Genta Gentissima Oursin Fire Opal

Tiffany & Co. personifies the diamond life

A watch inspired by the legendary Tiffany cushion-shaped yellow diamond, the one-of-a-kind Carat 128 Aquamarine High Jewellery features a case, dial, and bracelet set with diamonds. The glass protecting the dial is aquamarine, intricately faceted to mirror the brilliance of the Tiffany Diamond. The dial is snow-set with 382 diamond in five sizes while the case is snow-set with 255 diamonds in five sizes. The crown is set with nine round brilliiant-cut diamonds. The five-row bracelet is set with 251 brilliant diamonds. 

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Tiffany & Co. Carat 128 Aquamarine High Jewellery 
Above Tiffany & Co. Carat 128 Aquamarine High Jewellery 
Tiffany & Co. Carat 128 Aquamarine High Jewellery 

Bvlgari’s Serpenti welcomes a new heartbeat

The Bvlgari Serpenti slithers into the Year of the Snake in style—with a new calibre specially developed for it. The Lady Solotempo BVS100 automatic movement took three years to complete n order to meet the size and volume criteria required to fit perfectly within the iconic shape of the Serpenti head. The result is a stellar technical achievement measuring only 19mm in diameter, and 3.90mm in thickness. Despite weighing only 5g, it boasts a robust 50-hour power reserve. 

 

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Bvlgari Serpenti with the new in-house Lady Solotempo BVS100 automatic movement
Above Bvlgari Serpenti with the new in-house Lady Solotempo BVS100 automatic movement
Bvlgari Serpenti with the new in-house Lady Solotempo BVS100 automatic movement

Extra: Clockmaker L’Epée 1839 creates a mechanical watch box

In its first appearance at LVMH Watch Week, the historic L’Epée 1839 presents a clear glass watch box. A push of the button will operate a mechanical lift system that opens the case and raises a platform to place your watch. Closing it automatically rewinds the mechanism, preparing it for the next reveal. More than an accessory, it is the perfect showpiece to store and display your cherished timepiece. 

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L’Epée 1839 Watch Box
Above L’Epée 1839 Watch Box
L’Epée 1839 Watch Box

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