Puan Sri Siew Yong Gnanalingam made history as the first Asian to assume the presidency of Soroptimist International (Photo: Fady Younis)
Cover Puan Sri Siew Yong Gnanalingam made history as the first Asian to assume the presidency of Soroptimist International (Photo: Fady Younis)
Puan Sri Siew Yong Gnanalingam made history as the first Asian to assume the presidency of Soroptimist International (Photo: Fady Younis)

Puan Sri Siew Yong Gnanalingam made history as the first Asian to assume the presidency of global volunteer movement Soroptimist International in the 103 years since the organisation’s founding

When Puan Sri Siew Yong Gnanalingam entered early retirement in 1997, she didn’t anticipate how much she would miss the high-energy pace of the workplace. Having helmed senior public relations (PR) roles in major corporations like the Malaysian Tobacco Company and Malaysia Airlines, Siew Yong has always been a highly motivated problem-solver with a penchant for thinking outside the box.

“I had the choice to retire early, and I was very lucky to be able to that. Not many women out there have that choice,” the feisty 77-year-old says. “But after I retired, I felt the stress of not working and being inactive. I was so used to this hyper lifestyle planning campaigns and thinking of the next big thing to do.” 

Read more: A Letter To My Younger Self: Puan Sri Siew Yong Gnanalingam, Former MAS Spokesperson For 17 Years

At the time, Siew Yong spoke to her late husband, Westports Malaysia executive chairman Tan Sri G Gnanalingam, about creating a CSR initiative within the public listed company for the benefit of female staff members and wives of management members. 

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Above Siew Yong was responsible for spearheading several philanthropic initiatives under Westports Malaysia's CSR arm, Westnita

The project, named Westnita, spearheaded numerous initiatives to help women and children in underprivileged communities. In Selangor’s Pulau Indah, Westnita gave out scholarships to children and even undertook a programme to repurpose Westport containers into a makeshift study space for children with autism.

“My father always said that if you want to do something, do it well or don’t do it at all,” Siew Yong says. “I didn’t come from a rich family and I’m not ashamed to say that my father was a taxi driver. He was a wonderful father. The thing he always drilled into our minds was not to waste time or money (‘Don’t waste my money and your time’, as he used to say). Somehow he saw something in me and felt that my brothers and I would make it in life.” 

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Siew Yong fondly recalls a time in her childhood when she asked her parents’ permission to join the Girl Guides group at school, which required buying a Guides uniform with a beret and belt. 

“My mother said ‘Where do we have the money to buy such things?’ She said no before my father pulled me aside and whispered, ‘Just go and do it. I’ll get those things for you.’” Siew Yong says. “He told me to make sure I held a high position in the group. So I eventually became a troop leader. Later on in Form 6, I became Head Girl. In my head, I couldn’t disappoint him. I always had in mind that I had to do well. I always had to win and I always had to be first.”

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Above Siew Yong and her team members at the Soroptimist International 21st International Convention 2019 in Kuala Lumpur

Much of Siew Yong’s life and career is shaped by the values she learned from her father. She often asserts how she never felt held back by her gender, as she and her brothers were raised to believe that one should give one’s all in life, whether man or woman.

This is a mindset that has stayed with her throughout her work with Soroptimist International (SI). Founded in Oakland, California in 1921, Soroptimist International is a global volunteer movement that works to uplift the lives of women and girls across the world through educational initiatives, advocacy and other on-the-ground projects through its five main federations across Africa, the Americas, Europe, Great Britain & Ireland, and the South East Asia Pacific.

After retiring from Malaysia Airlines at the age of 50, Siew Yong joined the Soroptimist International Petaling Jaya charter and eventually served as president of the charter from 1998 to 2000. 

In 2012, Siew Yong was elected president of Soroptimist International South West Pacific. At SI Region of Malaysia (SIROM), she was responsible for creating the federation-wide campaign called Walk the Talk – Stop Violence Against Women. Hosted in conjunction with the UN’s 16 Days of Activism condemning gender-based violence, the 16-day event comprised six concurrent city walks for the public in Arau, Penang, Ipoh, Kuala Lumpur, Seremban, and Johor, concluding with a flight to Kuching and Kota Kinabalu to finish off the city walks in the East Malaysian cities.

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Siew Yong at the Your Voice Our Future 2024 conference gala dinner by Soroptimist International South East Asia Pacific
Above Siew Yong at the Your Voice Our Future 2024 conference gala dinner by Soroptimist International South East Asia Pacific
Siew Yong at the Your Voice Our Future 2024 conference gala dinner by Soroptimist International South East Asia Pacific

“I always tried to use my skillset as a PR person to create more meaningful events with a different spin. Like, okay, I’m the president now, but what can I do differently?” Siew Yong says. “If we were going to do this 16-day walk, it had to be exemplary. Every country in the federation could choose just one day out of the 16 to ‘walk the talk’. Members of the Hong Kong charter used their day to climb a mountain peak. Singapore gathered in a park to walk. We carried the same banner everywhere and the message was clear: Zero tolerance, zero violence, zero victims.”

This was the message that Siew Yong repeated at Bukit Aman that year when she boldly went to solicit the support of the then Inspector General of Police for the entire campaign. It’s a message she still champions today as president of Soroptimist International, the first Asian to attain the global organisation’s highest position in its 103-year history.

Don’t miss: Why former PR whiz Ellice Hendricks-Ng launched an app that empowers underprivileged kids in Malaysia

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Above Snapshots from the SIROM conference last year

“I always believe in togetherness,” she says. “We can achieve so much when we work as a group, as a team. While we all have different ways of doing things and you can’t force anybody to compromise on their culture or history, my goal as president is to make sure that all the federations are very united.

“We’re talking about 65,000 women and in five continents and over 120 countries,” adds Siew Yong. “When I visited the Federation of the Americas, they were so welcoming and supportive. They rushed to take pictures with me! I felt that for them it was an exemplary thing that an Asian had been elected. Like, if I could get it, the other Asians in the federations would certainly have a chance.”  

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Above Much of Siew Yong’s life and career is shaped by the values she learned from her father

With such a weighty responsibility to bear at 77 years of age, does Siew Yong really believe in the saying that age is just a number? “I probably didn’t even think of the age thing,” she muses regarding her election as president of SI. “I’m the kind of person who tries her luck and then only later says ‘What the hell did I just do?’. There’s no time for regrets.” 

“There are times when I say, maybe I should stop already. People say the stress is bad for my health. It’s true–I get stressed easily and it affects my sleep. In a sense, I’ve been stressed out all my life. Maybe I know how to deal with the stress versus doing nothing and feeling worse. 

“People keep saying that I need to have more balance, that I shouldn’t overdo it and stress out. But I say for these two years, I have no choice. I’ve already undertaken this position and I have to finish it well, as my father always said to do. I’m not here just to take up a space or rob somebody else of a great platform if I don’t do a great job. If you undertake something, go all out. Otherwise, don’t bother doing it at all.” 

Front & Female Changemakers celebrates the extraordinary journeys of inspiring women who have emerged as powerful changemakers in a range of fields, offering a glimpse into their lives and showcasing their courage, vision and relentless pursuit of change and progress. From social entrepreneurs and business leaders to educators, artists, activists and scientists, Front & Female changemakers exemplify the ability to challenge the status quo and demonstrate the power of women to effect change.

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